Delta Cafés: It is the preferred coffee of the Portuguese in “Consumer School” 2019.
A Delta Cafés He was elected for the 7th consecutive year "Consumer Choice", the Coffee segment, which reinforces once again the distinctive quality of Delta Cafes, no national market leader cafes.
O taste, flavor, the intensity and quality were the attributes most valued by the majority of consumers who consider coffee Delta, a unique product and unique quality.
This distinction demonstrates once again the strong link of the Portuguese with the brand and reveals the daily choice, at home or on the street, the coffee that gives flavor to your life.
According to the data provided by ConsumerChoice - Consumer Satisfaction Evaluation Center, the entity responsible for the event, They were evaluated 7 Brands, They were involved 1626 consumers, They are evaluated: Good quality / price ratio, coffee quality (foam, aroma, aspects, temperature), aroma and flavor intensity, Brand awareness and trust, Variety in the level of caffeine, Brand awareness and Practicality of the pack.
User satisfaction was 80,2 %, 81,8 % demonstrated purchase intent, taking the overall score of Delta Cafés to consumers been 80,5 %.
Teixeira Correia
(journalist)
