Sponsor, Sudoeste does not happen this year and only comes back in 2026. IT IS “difficult to compete” with concerts in an autarchic year, Diz Monte.
The festival organized by the music at Coração Vai “pause”. Prosecutor blames free concerts of the municipalities and ensures that event returns next year with the southwest brand.
The Southwest Festival, organized by Música no Coração, will take a break to “prepare the future”, revealed the prosecutor this Friday. Luís Montez, Owner of Music in the Heart, tells the observer that the decision was made for not finding sponsor for the event and because it is "difficult to compete" with free concerts from the city councils in municipal elections year.
“With municipal elections this year there are concerts from north to south of the country. It is impossible to compete with free shows ”, justifies Luís Montez about the decision to postpone the festival. There “with municipal elections this year there are concerts from north to south of the country. It is impossible to compete with free shows ”, justifies Luís Montez about the decision to postpone the festival. Besides, says, “The southwest audience has changed their tastes”. The prosecutor advances to the observer that the festival is being rethought to “meet the demands” and that the first names of the poster must be announced in August.
Festival returns in 2026 with “more time to get a sponsor”
Questioned by the observer, Montez confirms that the music in the heart could not be able to find a sponsor for the festival that has been happening for almost thirty years in Herdade da Casa White, in Zambujeira do Mar.
Source: Observer
